I wanted to use my prioritized SEO audit to show how I would use it in the field. I checked on one of Canada’s famous sports and outdoor gear sites – Cabelas.ca I had to skip a lot of important…
Category: SEO case studies
How to programmatically find even more related entities, for free (kind of)
This algorithm for finding related entities is only free if you already have a large database of keywords. This is something every SEO should eventually acquire because it gives you so many more opportunities and flexibility to find related terms…
How to recover pages with incoming external links to increase rankings
If you just a bought an existing domain, or if you are working on an existing site’s SEO, it is essential that you try to recover potential “link juice”. This particular site only had new content and barely had any…
Quickly Identify Words On Large Websites That Are Throwing Off Your Pages’ Relevance
Google is usually very good at detecting the overall topic of your pages, so the following tutorial will typically apply to less than 2% of your pages. But if it only takes us 5 minutes to implement it, it could…
Case study: How to recover after May 2024 Google core update
As most of you probably heard, Google core update that rolled out around May 22 was one of the largest ones ever, affecting a big range of sites of different sizes and in different niches. Every single SEO related forum…